The vicissitudes of 2020 have led most businesses to go virtual. While global businesses are benefiting from the flexibility that comes from a remote workforce and a vast reduction in overhead, there are linguistic complexities that come with communicating digitally with staff, employees, and clients across the globe. To bridge cultures and close the language gap, today's virtual global businesses need the very best in language translation. Read on to learn why superior language translation is key for today's virtual global businesses.
Course material translations for virtual universities
As Zoom University takes over higher education, courses offered virtually for the first time will need elite-quality translations for their books and course materials. If your university is offering new virtual courses, now is the time to get top translation services by trained, certified translators with a specialty in educational translation.
Brochure content for virtual companies
Companies going virtual benefit from translating brochure content into multiple languages. At the very least, It's essential to have your translated content go through a post-machine editing process. In this process, the translation passes through human hands and is localized to ensure that your content is culturally and regionally appropriate for each target audience.
Interpreters for virtual meetings
Lastly, keep in mind the difference between translation and interpretation. Translation refers to transferring written content from its original language to another language, while interpreting refers to transferring the spoken word from its original language to another. Whether your organization goes virtual using Google Meet, Skype, Zoom, or another conference or communication platform, your website's spoken content should be interpreted by highly trained, expert interpreters who have spent years perfecting the art, science, and craft of interpretation within their individual specialties.
Final words for going virtual
In the end, the high quality digital content your business offers is king. However, if that content isn't expertly translated and localized, your content won't make it across the language barriers even with the best virtual delivery. So beat the language barrier and increase sales in multiple languages virtually in multiple countries with Cuttingedge Translation Services.
Cuttingedge Translation Services has been offering the latest innovations in translating, interpreting, and content writing for global businesses for over 12 years. For more information on how Cuttingedge can assist your global virtual company in developing your own multilingual branding strategy, or to get a quote, please contact us.